Bloom - AI Florist, 2024
Bloom is an AI-driven flower shop app integrating artificial intelligence to deliver innovative customer experiences. It transcends the boundaries between technology and nature, offering a service that allows customers to discover new ways to shop for flowers with an artificially intelligent florist.
Bloom was designed to represent the harmony between technology and nature and was inspired by the experimental perspective of understanding the beauty of nature/art through technology. This identity is reflected in the logo and emphasises the convergence of technology and nature/art through algorithms that interact with humanity and technology.
Services:
Art Direction
Visual Identity
Motion Design
Art Direction
Visual Identity
Motion Design
Two Wine Glasses is a casual wine bar where you can visit with friends or colleagues with a glass of wine. They provide memories for all senses with fresh wines and foods.
The illusion of a wine glass was the inspiration for the logo. It conveys the wine bar's wish that customers' time in the wine bar is as enjoyable as a dream. The simple and unique shape of the graphic style represents an energetic brand image.
Services:
Art Direction
Visual Identity
Motion Design
This zine is a personal project that captured my daily life abroad on camera.
A piece representing daily life looks through my view and uses a 35mm film camera with Kodak Colourplus 200.
Services:
Photography
Editorial Design
Portrait Coffee Bar is a café and bar located in Seoul, South Korea.
The café's name reflects its concept of portraying the lives of modern Seoulites; Portrait Coffee Bar wants to be a comfortable place where people can chat and share their stories with a cup of coffee.
With this in mind, the goal was to design an inviting space to enjoy coffee and cocktails. The logo is inspired by capturing customers' portraits in a cup of coffee through a hand frame.
Services:
Visual Identity
Signage
Client:
Portrait coffee bar
Location:
Mapo-gu, Seoul, South Korea
Credits:
Visual Identity, Packaging, Signage, Photography-JK.Lee
Signage Photography-@linoiscalligraphy